Fact: Blogging is huge! Fact: People pay attention to commercial real estate bloggers. Fact: A blog is an extraordinary medium – really; who would have thought! Fact: A Blog is not only easy to set up but it’s FREE Just think about how blogs have changed the way people receive their news. Major news networks [...]
Last week I shocked a few of you by announcing that cold calling as a strategy is no longer effective and so I decided to write about one of the many strategies that does work today – Blogging.
If you’re not blogging for your commercial real estate business – you should be! Blogs allow you to generate leads, be seen as an expert in your niche, develop an effective Internet strategy and create a “buzz”.
Remember what you learned the first day on the job in commercial real estate? You learned that the most important thing in the business is “Location Location Location” – they lied! It’s actually “Relationship Relationship Relationship”; and today this holds more importance than ever before! Why? Simple – because people do business with those they [...]
